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Reddit Ads spend and performance flow into SourceMedium alongside your other ad platforms.

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How to connect

SourceMedium connects to Reddit Ads with a one-click authorization. You authorize Reddit Ads yourself, so there is no API key to create and no setup link to wait for.
Sign in to SourceMedium, open your store, then choose Data sources → Connect data source and select the platform. You need an Admin or Editor workspace role.After you connect explains the first sync and connection statuses.
SourceMedium reads every ad account the authorizing Reddit login can see, across all of its businesses, whatever you select. Sign in with a Reddit login that belongs to this brand’s business in Reddit Ads and sees only this brand’s ad accounts.
1

Start the Reddit Ads connection

Find Reddit Ads in the connector picker and click Connect. The Connect Reddit Ads page opens on the Authorize step.
2

Authorize with Reddit Ads

Click Authorize with Reddit Ads. SourceMedium sends you to Reddit Ads in the same tab to approve read-only access, then brings you straight back. If the authorization does not finish, the page explains why and offers Try authorizing Reddit Ads again.
3

Select accounts

Back in SourceMedium, choose the ad accounts you want SourceMedium to read, then save.
4

Confirm it is connected

The flow finishes on Done. The connection shows Awaiting first data until the first sync lands, then Connected.

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Reconnect

If the connection shows Needs reconnection, open it in SourceMedium and click Reconnect. You repeat the steps above: approve access in the platform or paste a new key, then confirm the accounts and save. If you cannot do it yourself, use Ask someone else to connect where it is offered. If the connection shows Paused because SourceMedium paused it after six months without new data, reconnect it the same way. That is the only way to resume it. Your historical data is kept and nothing is scheduled for deletion. See When SourceMedium pauses a data source. A data source you paused yourself resumes with Resume data source instead.