Site Analytics & Attribution

Post-purchase survey data for attribution

SourceMedium syncs KnoCommerce survey responses—enabling self-reported attribution that reveals where customers actually discovered your brand.

KnoCommerce

Site behavior and attribution systems used to reconcile session-to-order performance.

Why KnoCommerce?

KnoCommerce surveys ask customers 'How did you hear about us?' at checkout. SourceMedium joins these responses with orders for attribution calibration and incrementality measurement.

Self-reported attribution

Customer-stated discovery source captured at point of purchase.

Channel validation

Compare self-reported vs. tracked attribution to calibrate models.

Segment insights

Survey responses reveal channel preferences by customer segment.

Attribution modeling

Kno data joins UTMs and sessions for multi-source attribution.

What you can ask

With the AI Analyst, you can query KnoCommerce data using natural language. Here are some examples.

What channels do customers say they discovered us from?
Compare self-reported vs. tracked attribution
Which channels are under/over-attributed?
Show me survey response rates
How does self-reported attribution vary by product?

Joins with other integrations

KnoCommerce data is designed to join with your other data sources for unified analysis.

How it works

Get started in minutes. Connect your account, configure sync settings, and start querying unified data in BigQuery.

1

Connect KnoCommerce

Enter your KnoCommerce API credentials.

2

Survey sync

Survey responses sync and link to Shopify orders by order ID.

3

Attribution analysis

Compare self-reported vs. tracked attribution to calibrate models.

Ready to stop debating the numbers?

Get started

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