Marketing & Advertising

Mobile app advertising, attributed to conversions

App install counts say nothing about revenue. AppLovin campaign performance joined to conversions so mobile spend is measured on outcomes.

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AppLovin

Paid media and affiliate channels used to analyze spend efficiency, attribution, and growth performance.

Why AppLovin?

AppLovin is a leading mobile app advertising platform. SourceMedium connects AppLovin spend to conversions for accurate mobile campaign measurement.

App install tracking

Mobile app install campaigns tracked with conversion attribution.

Cross-platform analysis

AppLovin performance compared against other channels.

Campaign hierarchy

Campaigns and creatives sync with performance metrics.

ROAS calculation

Return on ad spend calculated against attributed conversions using documented definitions.

What you can ask

With the AI Analyst, you can query AppLovin data using natural language. Here are some examples.

What's our AppLovin ROAS?

Compare AppLovin vs. other mobile ad platforms

Show me AppLovin spend by campaign

Which creatives drive the most installs?

Joins with other integrations

AppLovin data is designed to join with your other data sources for unified analysis.

Shopify Meta Ads Google Ads

How it works

Setup depends on the source. We confirm access requirements, history, cadence, and customer responsibilities before implementation begins.

Connect AppLovin

Copy your reporting key from AppLovin and share with SourceMedium.

Attribution setup

AppLovin data joins conversion events for performance analysis.

ROAS analysis

Analyze AppLovin performance against other channels.

Ready to stop debating the numbers?

In 30 minutes, we will

Map your current systems and reporting gaps.
Show one workflow relevant to your team.
Outline likely fit, implementation scope, and next steps.

Book a walkthrough

Share a little context, then choose a time immediately after submitting.