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Site Analytics & Attribution

Organic search visibility and performance

Organic sits in a console nobody joins to revenue. Search Console queries, landing pages, and click-through rates reported next to paid and email.

Google Search Console

Site behavior and attribution systems used to reconcile session-to-order performance.

Why Google Search Console?

Google Search Console reveals how your site performs in organic search. SourceMedium surfaces this data for SEO analysis alongside your other marketing metrics.

Top queries

See which search terms drive clicks to your site.

Landing page performance

Organic traffic by page with impressions and CTR.

Click-through rates

Understand how SERP position translates to traffic.

SEO opportunity

Identify high-impression, low-click opportunities.

What you can ask

With the AI Analyst, you can query Google Search Console data using natural language. Here are some examples.

What are our top organic search queries?
Which landing pages get the most organic traffic?
Show me queries with high impressions but low clicks
How has organic CTR changed over time?

Joins with other integrations

Google Search Console data is designed to join with your other data sources for unified analysis.

How it works

Setup depends on the source. We confirm access requirements, history, cadence, and customer responsibilities before implementation begins.

1

Connect Search Console

Add SourceMedium as a restricted user in Google Search Console.

2

Data sync

Search Console data syncs for dashboard reporting.

3

SEO analysis

Analyze organic performance alongside other channels.

Ready to stop debating the numbers?

In 30 minutes, we will

  1. Map your current systems and reporting gaps.

  2. Show one workflow relevant to your team.

  3. Outline likely fit, implementation scope, and next steps.

Book a platform walkthrough

Share a little context, then choose a time immediately after submitting.

Takes under a minute. Then pick a time.