Vendor Central purchase orders, next to your direct sales
Selling wholesale to Amazon reports nothing like DTC. Vendor Central purchase orders, catalog, and financial data land beside your other channels.
- Account type
- Vendor (wholesale to Amazon), not Seller Central
- Setup
- SourceMedium-initiated: you request a setup link with your vendor code
- Authorization
- A user who can approve Vendor Central API access
- Data
- Purchase orders, catalog, financial data
Amazon Vendor Central
Commerce, order, billing, and subscription systems that anchor revenue and lifecycle reporting.
Why Amazon Vendor Central?
Vendor Central is the wholesale side of Amazon: Amazon buys from you and sells to its own customers. SourceMedium reads the vendor account through the Selling Partner API, so what Amazon orders sits in the same warehouse as what you sell directly.
Purchase orders
Amazon's purchase orders to your vendor account sync through the Selling Partner API.
Catalog and financial data
Catalog and financial records sync alongside the purchase orders.
Before you analyze
Boundaries that change how Amazon Vendor Central numbers should be read.
No end customer
Vendor Central records what Amazon buys from you, not what shoppers buy from Amazon. There is no customer to build lifetime value or repeat purchase on.
What you can ask
With SourceMedium Agent, you can query Amazon Vendor Central data using natural language. Here are some examples.
What did Amazon order from us through Vendor Central last quarter, by month? Which products does Amazon order most often? Compare Vendor Central purchase orders with Seller Central sales by month. Joins with other integrations
Amazon Vendor Central data is designed to join with your other data sources for unified analysis.
How it works
Setup depends on the source. We confirm access requirements, history, cadence, and customer responsibilities before implementation begins.
Request a setup link
Choose Amazon Vendor Central in the connector picker, enter your vendor code, and request setup.
Authorize the vendor account
Complete the Selling Partner authorization SourceMedium sends, signed in as a user who can approve Vendor Central API access.
Confirm the connection
Once Amazon grants access, SourceMedium validates the account and starts syncing.
Ready to stop debating the numbers?
In 30 minutes, we will
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Map your current systems and reporting gaps.
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Show one workflow relevant to your team.
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Outline likely fit, implementation scope, and next steps.
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