Marketplace ad spend attributed to orders
SourceMedium syncs Amazon Sponsored Products, Brands, and Display campaigns—then joins spend with Seller Central orders for true marketplace ROAS.
Amazon Ads
Paid media and affiliate channels used to analyze spend efficiency, attribution, and incremental growth.
Why Amazon Ads?
Amazon Ads drive marketplace sales, but attribution is opaque. SourceMedium connects Amazon ad spend to orders for accurate ROAS and ACoS calculations.
Campaign types
Sponsored Products, Brands, and Display all sync with performance metrics.
Keyword performance
Search terms and targeting join order data for bid optimization.
ACoS & ROAS
Ad cost of sale and return on ad spend calculated against orders.
Product ads
ASIN-level targeting linked to product sales for SKU optimization.
What you can ask
With the AI Analyst, you can query Amazon Ads data using natural language. Here are some examples.
What's our overall ACoS this month? Which Sponsored Products campaigns have the best ROAS? Show me search terms with highest spend but low conversion Compare Sponsored Products vs. Sponsored Brands performance What's our attributed revenue from Amazon Ads? Joins with other integrations
Amazon Ads data is designed to join with your other data sources for unified analysis.
How it works
Get started in minutes. Connect your account, configure sync settings, and start querying unified data in BigQuery.
Connect Amazon Ads
OAuth into Amazon Advertising and select profiles.
Attribution linking
Ad performance joins Seller Central orders by ASIN and date.
ROAS optimization
Identify high-ACoS keywords and campaigns for bid adjustments.
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