Lifetimely alternative

Looking for a Lifetimely alternative?

Discover how SourceMedium compares as an alternative to Lifetimely for ecommerce analytics, attribution, and data management.

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Common Lifetimely pain points

Why teams look for a Lifetimely alternative.

Limited attribution models

Only first-touch and last-touch attribution are available — no multi-touch, linear, time-decay, or position-based models for more nuanced measurement.

No SQL or raw data access

Lifetimely does not provide SQL access to your data. Analysis is limited to what's available in the app's dashboards and exports.

Single-currency display

Data is displayed only in the store's default currency. Brands operating in multiple currencies cannot view reports in alternate currencies.

Shopify-centric scope

While Lifetimely integrates with ad and email platforms, its core value proposition is tightly coupled to Shopify. Multi-platform brands may need a broader solution.

How SourceMedium compares to Lifetimely

A feature-by-feature comparison across the capabilities that matter most.

Feature	SourceMedium	Lifetimely
Integrations & Data Sources	40+ integrations across 5 business functions — commerce, ads, email, subscriptions, and ops — with documented coverage and daily reconciliation	Shopify-centric; integrates with major ad and email tools but limited to Shopify commerce data
Data Freshness	Reconciled daily across all sources with full historical backfill — every metric traceable to its source	Shopify real-time; ad platforms hourly to 12h lag
Attribution Models	Server-side multi-touch attribution — no new pixels, no cookies, works with your existing tracking infrastructure	First-touch and last-touch only — no multi-touch attribution
Cohort / CLTV	20 pre-built analytics modules including LTV, repurchase, retention, and new customer analysis — ready to use on day one	Cohort LTV with predictive modeling, repurchase curves, and segmentation
Dashboards & Visualization	Pre-built dashboards + AI analyst that answers ad-hoc questions in natural language, backed by SQL you can verify	Custom dashboards with scheduled reporting; single-currency display only
Custom Metrics	Define a metric once, use it everywhere — dashboards, SQL, and AI always return the same answer	Custom dashboards available; no SQL for custom analysis
SQL / Export / API Access	Full SQL access on every plan — query your managed BigQuery warehouse, connect any BI tool, extend with custom models	No SQL access; analysis limited to in-app dashboards and exports

Confidence: Verified Inferred Unknown

Based on publicly available documentation, last verified February 2026.

Looking for a Lifetimely alternative?

If you've hit Lifetimely's ceiling, you're likely looking for multi-touch attribution, SQL access to your data, cross-platform data coverage, or multi-currency support — none of which Lifetimely provides.

What to look for in a Lifetimely alternative

Multi-touch attribution beyond first and last click. First-touch and last-touch give you the bookends of the customer journey. You need the middle — attribution that runs server-side using your existing tracking, with no new pixels and no cookies.

SQL access to your own data. If your team can't query the data, you're limited to whatever the app decides to show you. Full SQL access means custom analyses, ad-hoc reporting, and integration with any BI tool.

LTV analytics within a broader platform. You shouldn't need a separate tool for LTV, another for attribution, and another for operational metrics. Look for a platform that covers all three. Ask any vendor: if we leave, what happens to our data, dashboards, and team's work?

Multi-currency and multi-platform support. Single-currency, single-platform analytics don't scale with your business. International brands and multi-channel sellers need unified analytics across all commerce operations.

How SourceMedium addresses these needs

SourceMedium includes LTV and retention dashboards alongside 20 pre-built analytics modules, server-side multi-touch attribution, and full SQL access — all in one platform. 40+ integrations cover commerce, ads, email, subscriptions, and ops. An AI analyst answers ad-hoc questions in natural language, backed by SQL you can verify.

Ready for LTV analytics backed by a real data warehouse? See SourceMedium in action →

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