Affiliate and partnership attribution
SourceMedium syncs Impact Radius partner performance and attributed conversions—enabling affiliate ROI analysis alongside paid media.
Impact Radius
Paid media and affiliate channels used to analyze spend efficiency, attribution, and incremental growth.
Why Impact Radius?
Impact Radius manages affiliate and influencer partnerships. SourceMedium connects partner-driven conversions to orders for true affiliate contribution analysis.
Partner performance
Individual partner metrics with clicks, conversions, and commission.
Attribution tracking
Partner touchpoints join the full attribution model.
Commission analysis
True ROI calculated against attributed revenue, not just commissions.
Cross-channel comparison
Affiliate performance normalized against paid media channels.
What you can ask
With the AI Analyst, you can query Impact Radius data using natural language. Here are some examples.
Which affiliate partners drive the most revenue? What's our affiliate ROAS after commission costs? Compare affiliate vs. paid media CPA Show me top partners by attributed revenue What percentage of revenue comes from affiliates? Joins with other integrations
Impact Radius data is designed to join with your other data sources for unified analysis.
How it works
Get started in minutes. Connect your account, configure sync settings, and start querying unified data in BigQuery.
Connect Impact Radius
Enter your Impact Radius API credentials.
Conversion sync
Partner conversions sync and link to Shopify orders.
ROI analysis
Analyze true affiliate ROI including commission costs.
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