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Marketing & Advertising

Affiliate and ambassador performance, measured like paid media

SourceMedium syncs Superfiliate campaign performance — conversions, revenue, and spend — and joins it with Shopify orders so you can benchmark affiliate ROI directly against your paid social and search channels.

Superfiliate

Paid media and affiliate channels used to analyze spend efficiency, attribution, and incremental growth.

Why Superfiliate?

Superfiliate powers co-branded affiliate and ambassador programs for DTC brands. SourceMedium puts Superfiliate campaign data in the same reporting layer as Meta and Google Ads, so you can compare affiliate ROAS and customer acquisition cost with a single methodology.

Campaign performance data

Affiliate campaign conversions, revenue, and commission spend sync to the same performance report as your paid channels.

Creator and program breakdown

See performance by affiliate campaign and ambassador program to identify your highest-ROI creators.

New customer acquisition

Track how many affiliate-driven orders are net new customers vs existing buyers.

Channel mix benchmarking

Affiliate sits alongside Meta, Google, and TikTok in unified channel reporting.

What you can ask

With the AI Analyst, you can query Superfiliate data using natural language. Here are some examples.

What is our Superfiliate affiliate ROAS vs Meta Ads last quarter?
Which affiliate campaigns drive the most new customer acquisition?
How does affiliate customer LTV compare to paid social acquisition?
What percentage of affiliate orders are first-time buyers?

Joins with other integrations

Superfiliate data is designed to join with your other data sources for unified analysis.

How it works

Get started in minutes. Connect your account, configure sync settings, and start querying unified data in BigQuery.

1

Connect Superfiliate

Share your Superfiliate API key. SourceMedium pulls campaign, conversion, and commission data.

2

Program data sync

Affiliate campaign performance and conversion data sync to your warehouse.

3

Channel performance analysis

Affiliate joins your full paid media mix for unified ROAS and acquisition analysis.

Ready to stop debating the numbers?

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