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Email & SMS

SMS and email revenue, measured like your other channels

Attentive SMS and email performance joined to purchase history, so owned-channel revenue benchmarks against paid on one attribution model.

Attentive

Lifecycle messaging platforms for campaign and retention workflows.

Why Attentive?

Attentive builds high-performance SMS and email programs for consumer brands. SourceMedium connects Attentive performance to purchase history, so you can benchmark owned-channel revenue against paid media with the same attribution methodology.

Campaign + message metrics

Sends, clicks, and attributed revenue for SMS and email campaigns and automated flows.

Subscriber lifecycle

Subscriber growth, opt-out trends, and active list size connect to customer order history.

Cross-channel benchmarking

Attentive performance lives in the same reporting layer as Klaviyo and Postscript for direct comparison.

Revenue attribution

Attributed orders are validated against Shopify to give you accurate owned-channel contribution.

What you can ask

With the AI Analyst, you can query Attentive data using natural language. Here are some examples.

How much revenue did Attentive SMS drive last month?
How does Attentive click-through rate compare to our Klaviyo flows?
What is our SMS opt-out rate trend over the last 90 days?
Compare Attentive, Postscript, and Klaviyo revenue for the same period

Joins with other integrations

Attentive data is designed to join with your other data sources for unified analysis.

How it works

Setup depends on the source. We confirm access requirements, history, cadence, and customer responsibilities before implementation begins.

1

Connect Attentive

Share your Attentive account details. SourceMedium sets up the data sync.

2

Message data sync

Campaign sends, clicks, and attributed revenue sync to your warehouse.

3

Cross-channel analysis

Attentive performance joins your full channel mix for unified attribution.

Ready to stop debating the numbers?

In 30 minutes, we will

  1. Map your current systems and reporting gaps.

  2. Show one workflow relevant to your team.

  3. Outline likely fit, implementation scope, and next steps.

Book a platform walkthrough

Share a little context, then choose a time immediately after submitting.

Takes under a minute. Then pick a time.