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Site analytics and tracking Official SourceMedium integration

Google Analytics MCP server

Checked September 2026.

Users, sessions, traffic sources, key events, and ecommerce purchases are the website and app data Google Analytics 4 records, and Google's experimental server reads them on a developer's own machine through the Admin and Data APIs. Standard, funnel, realtime, and conversions reports cover yesterday's users, the products that sold most, and funnel drop-off; it cannot edit configuration.

Google Analytics MCP options

Every fact in a row comes from the publisher's own documentation.

Ways to reach Google Analytics data from an assistant
Option Audience Reads or changes Sign-in Setup
Google Analytics MCP server Google Developers Reads account and property details, Google Ads links, property annotations, and custom dimensions and metrics, and runs standard, funnel, realtime, and conversions reports; it cannot edit Google Analytics configuration or settings. Read only See guide Setup guide (opens in a new tab)
Google Analytics data through SourceMedium's MCP https://mcp.sourcemedium.com/mcp SourceMedium Ours Merchants Reads Google Analytics data from modeled SourceMedium tables, next to your other connected sources, with canonical metric definitions. Read only OAuth sign-in Setup guide

Connect Google Analytics to your assistant

Each card lists the servers whose setup guide covers that assistant.

Connect Google Analytics to Claude or Gemini

Tools each server exposes

Listed as each publisher documents them. A write tool can change something in the account.

Google Analytics MCP server 9 tools: 9 read, 0 write

Read

  • get_account_summaries
  • get_property_details
  • list_google_ads_links
  • list_property_annotations
  • get_custom_dimensions_and_metrics
  • run_report
  • run_funnel_report
  • run_realtime_report
  • run_conversions_report

One MCP server per tool still can't answer a cross-channel question.

Each server brings its own sign-in, its own definition of revenue, and data your assistant can't join to the rest.

SourceMedium joins Google Analytics with the rest of your store, ad, subscription, and returns data, keeps one set of maintained definitions, and gives ChatGPT, Claude, and other assistants a single connection to all of it.