---
title: "Criteo MCP Server: Setup and Access | SourceMedium"
description: Criteo MCP lets brand and agency assistants create and monitor Criteo campaigns through its APIs; access is by waitlist survey.
url: "https://sourcemedium.com/mcp-directory/criteo/"
type: static
generatedAt: "2026-09-29T01:21:01.000Z"
---

[MCP Directory](https://sourcemedium.com/mcp-directory/) Advertising Official SourceMedium integration
# Criteo MCP server

Checked September 2026.

Access to Criteo MCP is by waitlist survey. It joins a brand's or agency's assistant to the Retail Media and Performance Marketing APIs to create, manage, and monitor campaigns; the reporting side, Marketing Solutions statistics by metric and dimension and Retail Media line items and budgets, went to testers first.

## Criteo MCP options

Every fact in a row comes from the publisher's own documentation.

| Option | Audience | Reads or changes | Sign-in | Setup |
| --- | --- | --- | --- | --- |
| Criteo MCP Criteo | Advertisers | Connects a brand's or agency's assistant to Criteo's Retail Media and Performance Marketing APIs to create, manage, and monitor campaigns; Criteo released reporting tools to testers first. Can write | See guide | [Setup guide →](https://tech.criteo.com/blog/agents-apis-and-advertising-lessons-from-engineering-our-mcp-server/) |
| Criteo data through SourceMedium's MCP `https://mcp.sourcemedium.com/mcp` SourceMedium Ours | Merchants | Reads Criteo data from modeled SourceMedium tables, next to your other connected sources, with canonical metric definitions. Read only | OAuth sign-in | [Setup guide →](https://sourcemedium.com/docs/ai-analyst/connect-an-ai-assistant) |

## Other ways to reach Criteo data

- [Criteo API resources (authentication, versioning, onboarding) →](https://developers.criteo.com/criteo-apis/docs/overview)
- [Criteo Marketing Solutions campaign statistics →](https://developers.criteo.com/marketing-solutions/docs/campaign-statistics)
- [Criteo API authorization requests →](https://developers.criteo.com/criteo-apis/docs/authorization-requests)

## One MCP server per tool still can't answer a cross-channel question.

Each server brings its own sign-in, its own definition of revenue, and data your assistant can't join to the rest.

SourceMedium joins Criteo with the rest of your store, ad, subscription, and returns data, keeps one set of maintained definitions, and gives ChatGPT, Claude, and other assistants a single connection to all of it.
## More in Advertising

- [Google Ads MCP server →](https://sourcemedium.com/mcp-directory/google-ads/)
- [Google Merchant Center MCP server →](https://sourcemedium.com/mcp-directory/google-merchant-center/)
- [Meta Ads MCP server →](https://sourcemedium.com/mcp-directory/meta-ads/)