---
title: Microsoft Ads MCP Server for Bing Ads | SourceMedium
description: Microsoft Advertising's read-only MCP server connects Claude, ChatGPT, Copilot Studio, or VS Code through your own Entra app registration.
url: "https://sourcemedium.com/mcp-directory/bing/"
type: static
generatedAt: "2026-09-29T01:21:01.000Z"
---

[MCP Directory](https://sourcemedium.com/mcp-directory/) Advertising Official SourceMedium integration
# Microsoft Advertising MCP server

Checked September 2026.

Microsoft Advertising's server is read-only and in beta: it returns campaigns, ad groups, ads, and keywords with spend, clicks, impressions, conversions, revenue, and ROAS over a chosen date range, across Bing and partner sites. No write tools are documented, and the connection runs through your own Entra app registration.

## Microsoft Advertising MCP options

Every fact in a row comes from the publisher's own documentation.

| Option | Audience | Reads or changes | Sign-in | Setup |
| --- | --- | --- | --- | --- |
| Microsoft Advertising MCP server Microsoft | Developers | Reads campaigns, ad groups, ads, and keywords with spend, clicks, impressions, conversions, revenue, and ROAS over a chosen date range; no write tools are documented. Read only | OAuth sign-in | [Setup guide →](https://learn.microsoft.com/en-us/advertising/guides/mcp-setup?view=bingads-13) |
| Microsoft Advertising data through SourceMedium's MCP `https://mcp.sourcemedium.com/mcp` SourceMedium Ours | Merchants | Reads Microsoft Advertising data from modeled SourceMedium tables, next to your other connected sources, with canonical metric definitions. Read only | OAuth sign-in | [Setup guide →](https://sourcemedium.com/docs/ai-analyst/connect-an-ai-assistant) |

## Connect Microsoft Advertising to your assistant

Each card lists the servers whose setup guide covers that assistant.

### Connect Microsoft Advertising to ChatGPT, Claude, VS Code, or Microsoft Copilot

- [Microsoft Advertising MCP server →](https://learn.microsoft.com/en-us/advertising/guides/mcp-setup?view=bingads-13)
Guide covers ChatGPT, Claude, VS Code, Microsoft Copilot Studio

## Other ways to reach Microsoft Advertising data

- [Bing Ads API: get started →](https://learn.microsoft.com/en-us/advertising/guides/get-started?view=bingads-13)
- [Microsoft Advertising API report types →](https://learn.microsoft.com/en-us/advertising/guides/report-types?view=bingads-13)

## One MCP server per tool still can't answer a cross-channel question.

Each server brings its own sign-in, its own definition of revenue, and data your assistant can't join to the rest.

SourceMedium joins Microsoft Advertising with the rest of your store, ad, subscription, and returns data, keeps one set of maintained definitions, and gives ChatGPT, Claude, and other assistants a single connection to all of it.
## More in Advertising

- [ChatGPT Ads MCP server →](https://sourcemedium.com/mcp-directory/chatgpt-ads/)
- [Criteo MCP server →](https://sourcemedium.com/mcp-directory/criteo/)
- [Google Ads MCP server →](https://sourcemedium.com/mcp-directory/google-ads/)