> ## Documentation Index
> Fetch the complete documentation index at: https://docs.sourcemedium.com/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Top converting products

> How to identify products that convert best using SourceMedium order and order line tables

Use this guide to find which products drive the most conversions and revenue, and how that changes by channel or acquisition source.

## Recommended tables

* Orders: [`obt_orders`](/data-activation/data-tables/sm_transformed_v2/obt_orders)
* Order lines: [`obt_order_lines`](/data-activation/data-tables/sm_transformed_v2/obt_order_lines)

## Suggested workflow

1. Start with valid orders: `is_order_sm_valid = TRUE`.
2. Use order lines to aggregate product performance:
   * Orders containing product
   * Net revenue attributed to product lines
   * Quantity sold
3. Add slices:
   * Channel (`sm_channel`)
   * New vs repeat customer
   * Discounted vs non-discounted orders

Tip: If you’re looking for funnel-stage conversion (views → add to cart → purchase), you’ll want funnel events tables instead of order lines.