> ## Documentation Index
> Fetch the complete documentation index at: https://docs.sourcemedium.com/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# How do I include marketing spend through the cost tab of the configuration sheet?

> How to add non-integrated marketing spend via the configuration sheet Cost tab so it appears in executive and marketing reporting.

## Requirements

Access to Configuration sheet to input custom marketing spend <br />

**If this is your first time using the Cost tab:**

* Once all steps have been completed, reach out to the SourceMedium team in Slack (or [via email](mailto:support@sourcemedium.com)) letting us know you'd like to enable the custom costs feature

## Background

You can use the cost tab in your configuration sheet to include any `marketing spend` that is outside of your integrated platforms. Any spend that is added to the configuration sheet will then be included in the **Executive-level** and the **Marketing Overview** modules.

## Video Walkthrough

<iframe width="640" height="360" src="https://www.loom.com/embed/7a070a381a824eee8eeaf090083451b2?sid=06e4b722-8ab0-4943-b86d-6fd160fdc59b" frameBorder="0" allowFullScreen />

## Steps

1. Open your Configuration Sheet:

   * Check your onboarding email thread for the Google Sheets link
   * Check your shared SourceMedium Slack channel for the Configuration Sheet link (often pinned)
   * If you can’t find it, email [support@sourcemedium.com](mailto:support@sourcemedium.com)

   <img src="https://mintcdn.com/sourcemedium/ui0hKAc0Yk4Nw3Bz/images/article-imgs/how-do-i-include-marketing-spend-through-the-cost-tab-of-the-configuration-sheet/Untitled.png?fit=max&auto=format&n=ui0hKAc0Yk4Nw3Bz&q=85&s=ebf2fb7ff7dcf69dd49721616a39a48e" alt="" width="844" height="988" data-path="images/article-imgs/how-do-i-include-marketing-spend-through-the-cost-tab-of-the-configuration-sheet/Untitled.png" />

   <img src="https://mintcdn.com/sourcemedium/ui0hKAc0Yk4Nw3Bz/images/article-imgs/how-do-i-include-marketing-spend-through-the-cost-tab-of-the-configuration-sheet/Untitled1.png?fit=max&auto=format&n=ui0hKAc0Yk4Nw3Bz&q=85&s=2651895c22ce14eef1e67a43429b7dcf" alt="" width="939" height="831" data-path="images/article-imgs/how-do-i-include-marketing-spend-through-the-cost-tab-of-the-configuration-sheet/Untitled1.png" />

   2. In the `Cost` tab, select the appropriate values for each column
      1. `category` - select `Marketing`
      2. `channel` - select the channel where you're expecting to see returns on this spend (Online DTC, Wholesale, etc.)
      3. `sub-channel` - select the sub-channel that the spend is associated with ([new sub-channels can also be added](/data-inputs/configuration-sheet/how_does_channel_mapping_work) within the `Configuration` tab)
         <br />
         <br /> **Any `sub_channel`containing the following terms (not case sensitive) will be pulled into the `Sponsorships & Influencers` module:**
         * `influencer`
         * `podcast`
         * `newsletter`
         * `affiliate`
         * `sponsorship`
      4. `vendor` - select the specific platform related to the spend (can add additional values in `Configuration` tab)
2. Enter your marketing spend in the `cost` column and applicable dates
   * `date_start` and `date_end` will amortize the cost for that spend across the range of `date_start` to `date_end`

     *e.g. \$1,000 spend from 10/1/2021 to 10/10/2021 would tack on \$100 spend for each day. If no date\_end is provided, all cost is attributed to `date_start`*

***

## Additional information and related articles

* [Creating order channels and sub-channels (Channel Mapping)](/data-inputs/configuration-sheet/how-can-i-create-order-channels-and-subchannels)
